Explore all books in Business & Economics / Advertising & Promotion category
Holistic Approaches to Brand Culture and Communication Across Industries
Biswal, Santosh Kumar , Dasgupta, Sabyasachi , Ramesh, M. Anil
Business & Economics / Advertising & Promotion
How Cool Brands Stay Hot
Branding to Generation Y
Joeri Van Den Bergh , Mattias Behrer
Business & Economics / Advertising & Promotion
THE GERMAN SECRETS TO SUCCESS AND PROSPERITY
Marcel Souza
Business & Economics / Advertising & Promotion
The On-Demand Brand
10 Rules for Digital Marketing Success in an Anytime, Everywhere World
Rick MATHIESON
Business & Economics / Advertising & Promotion
The End of Advertising as We Know It
Armin A. Brott , Sergio Zyman
Business & Economics / Advertising & Promotion
Trade Shows in the Globalizing Knowledge Economy
Diego Rinallo , Francesca Golfetto , Harald Bathelt
Business & Economics / Advertising & Promotion
Brandchild
Remarkable Insights Into the Minds of Today's Global Kids and Their Relationship with Brands
Martin Lindström , Patricia B. Seybold
Business & Economics / Advertising & Promotion
Summary: Differentiate or Die
Review and Analysis of Trout and Rivkin's Book
BusinessNews Publishing,
Business & Economics / Advertising & Promotion
Sport, Culture and Advertising
Identities, Commodities and the Politics of Representation
David L. Andrews , Steven J. Jackson
Business & Economics / Advertising & Promotion
Culture Is Our Business
Marshall McLuhan
Business & Economics / Advertising & Promotion
Global Marketing and Advertising
Understanding Cultural Paradoxes
Marieke K. de Mooij , Marieke de Mooij
Business & Economics / Advertising & Promotion
Designing Brand Identity
An Essential Guide for the Whole Branding Team
Alina Wheeler
Business & Economics / Advertising & Promotion
Brand New China
Advertising, Media, and Commercial Culture
Jing Wang
Business & Economics / Advertising & Promotion
Neuro Design
Neuromarketing Insights to Boost Engagement and Profitability
Darren Bridger
Business & Economics / Advertising & Promotion
Luxury China
Market Opportunities and Potential
Michel Chevalier , Pierre Xiao Lu
Business & Economics / Advertising & Promotion